Winter sales 2022, the calendar and how to prepare

P.For some it is one of the few moments of the year in which to give free rein to shopping. And in 2022, with the Omicron variant going crazy, i winter sales they seem to be the only truly “positive” thought. Always the most convenient, the discounts of the cold season that affect the collections Fall Winter 2021/2022 currently in stores and on the web, they present themselves as an opportunity to do so real business. here is the calendar from the at your place, just announced by Confcommercio, but also some advice on how, where and in what direction to move – as well as the most fashionable deals at a reduced price already online.

When does the 2022 winter sales start in stores?

The appointments, as usual, vary from region to region, even if the day to be marked in red on the calendar for most fashion enthusiasts, from Rome to Milan, is Wednesday January 5th, first working date before the Epiphany. In Basilicata and in Sicily sales will start on January 2, in Valle d’Aosta the January 3. They postpone toJanuary 8 and al March 5th the municipalities (tourist and non-tourist) ofSouth Tyrol.

When does the 2022 winter sales start online?

On the web, as often happens, the winter sales have already started. To lead the way multibrand e-commerce, luxury and otherwise, with their delicious offers: the discounts mostly affect the Fall Winter 2021/2022 collections and the previous ones (in the latter case, it is easy to find prices even lowered by 60%). Discounts are already taking place on Mytheresa, Net-to-doorsr, Luisaviaroma And Farfetch; but also on Zalando And SSense. The most famous multi-brand boutiques, from Eleonora Bonucci to Biffi, have already launched web offers waiting to open the doors of the stores to discounts. Among the brands that have already started online sales, at least for newsletter subscribers and loyal customers, low-cost players such as ARKET And H&M. But also Maje, Falconeri, Michael Kors, Agent Provocateur, Jimmy Choo.

The knee-high boots by Jimmy Choo, a cult now at half the price.

Winter sales, what to focus on?

The rules for 2022? Before going to the boarding, especially in physical stores and considering the spread of Covid variants, it is necessary to define a budget it’s a itinerary to be traveled as cautiously as possible. AND focus on pieces that can be reused for multiple seasons. Primarily, outerwear, leather garments And footwear: a pair of versatile black seventies boots, a long-lasting sheepskin, the quilted down jacket – which cost a fortune during the year.

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The advice is to eye cult and recognizable pieces: logo earrings, a knitted bralette, the cardigan or the inlaid sweater that is very popular on Instagram and on the streets. Small or large business capable, in short, of elevating the wardrobe all year round. Finally, expand the cabinet section great classics: men’s striped shirt, long coat, straight jeans, cashmere turtleneck, body lingerie.

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