Etiket: phygital
What challenges do retail professionals face in the “phygital” age?
Image was created using AI tools for illustration. Image: Alicia Reyes Sarmiento // FashionUnited The boundaries between physical and digital stores are increasingly blurring, ushering in the era of the…
DIGITAL FASHION – THE PHYGITAL NETWORK
DIGITAL FASHION – THE PHYGITAL NETWORK is a new platform at this year’s DMEXCO (September 20th/21st) that serves both the rapidly growing market for purely digital clothing and the booming…
AR clothing takes center stage at a phygital fashion show in London
A phygital runway show held during London Fashion Week ushered in a new era of digital fashion for the event. Talent development program On/Off teamed up with Brand New Vision…
Swagga hopes to define future of phygital fashion metaverses with new platform
The “phygital” concept is being quickly adopted by brands, retailers and designers alike. It envisions the merging of physical and digital activities, such as physical events shown in the digital…
Tommy Hilfiger returns to New York Fashion Week with ‘phygital’ event
Tommy Hilfiger returns to New York Fashion Week for the first time in three years. The PVH Corp-owned brand will host a runway event at fashion week showcasing the Fall…
Club Com Orange B2B Daylive: the phygital event to exchange with B2B communicators
Club Com Orange B2B Daylive: the phygital event to exchange with B2B communicators – Siècle Digital Webinars > Communication > Club Com Orange B2B Daylive: the phygital event to exchange…