Rihanna has a genius PR brain (or a good PR agency) and Angela de Jong is our media landscape

RihannaImage WireImage

Belly

You need a good PR agency, or just a genius PR brain of your own, to publicize your pregnancy the way Rihanna did this week.

She went for a walk with her friend Asap Rocky through their neighborhood, Harlem. The paparazzi apparently lie behind a garbage can day and night, because they had no idea how Rihanna would step outside that day: in a long pink down jacket, revealing a naked, jeweled and gold cross-clad, very pregnant belly. stabbed.

bam. Belly. The photo flew around the world, and all your stargazers thought: Wasn’t there just a snow storm in New York? This is cold! And then with such a cold golden cross against an already tense tummy.

But all those motherly thoughts of ‘girl, put on a scarf’ were not necessary, because an article on gossip site TMZ reported, “They weren’t out for long as it was quite cold, so they quickly went back to their apartment.”

So this was really a matter of: put on your coat, cross the line, step outside, wait two seconds for a paparazzo to catch you and go back inside. The social media continues to do their job, and hop, you’re in the canon of iconic pregnancies à la Demi Moore and Beyoncé.

It can be that easy. You just have to get there.

Power

Angela de Jong Image ANP

Angela de JongImage ANP

A star less obvious than a type like Rihanna is Angela de Jong. Yet De Jong has become an integral part of our media landscape, in fact: she is our media landscape. Or at least an important mountain range in that landscape.

You wouldn’t expect it from a TV columnist from the AD who spends her days zapping and grumbling. De Jong doesn’t have a very clear sense of humor or the flair that people who soar to star heights usually have. Yet she is almost always on TV, became a cult hero in Promenade and she can give her opinion on everything.

The ultimate confirmation of De Jong’s power came this week: she was mentioned in Linda de Mol’s statement. The third statement, meanwhile, since the broadcast of Angry.

De Mol sent this third statement into the world to say: ‘I have decided not to say anything anymore.’

In her quite long communication between the lines, De Mol was clearly furious at De Jong, or actually not really between the lines, and called her ‘the great leader of this bizarre smear campaign, that sad, intensely false Angela de Jong’.

Angela de Jong had to be in her own media podcast and good morning Netherlands comment – ​​if you are Angela de Jong, you should be discussing Angela de Jong all the time. ‘I have written a column, she has responded to it and I am not going to write another column about this reaction of hers’, was her final conclusion.

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