The market capitalization of Meta, the recent denomination chosen by Facebook, could fall by more than 21%, which would be equivalent to erasing almost 190,000 million dollars (168,000 million euros) if the goal of the ‘after hours’ negotiation is fulfilled, after the multinational present its 2021 accounts, disappointing with the projections of income and the evolution of its users.
In the last exercise, the company led by Mark Zuckerberg obtained a net profit of 39,370 million dollars (34,854 million euros), which represents an increase of 35% compared to the profits recorded in 2020.
On your side, Meta’s revenues added a total of 117,929 million dollars in 2021 (104,401 million euros), 37% more than the previous year, while expenses and costs of the company increased by 34%, up to 71,176 million dollars (63,011 million euros).
Between October and December, The earnings of the Menlo Park giant reached 10,285 million dollars (9,105 million euros), 8% below the result for the same period in 2020.
Likewise, Meta’s revenues totaled 33,671 million dollars (29,808 million euros), 20% more than in the fourth quarter of 2020, while the company’s costs grew by 38%, to 21,086 million dollars (18,667 million of euros).
In the last quarter of 2021, the number of daily active Facebook users was 1.929 million, which represents an annual increase of 5%, but represents a drop compared to the previous quarter, the first reported by the company.
In turn, the number of active monthly users of the social network increased by 4% annually, up to 2,912 million, with a slight advance over the 2,910 million in the third quarter.
In this sense, Mark Zuckerberg recognized in a conference with analysts that “people have many options on how they want to spend their time and applications like TikTok are growing very quickly.”
In addition, the CEO and founder of Meta pointed out that the changes introduced by Apple and the new regulation in Europe point to a trend with less data available to serve personalized ads, so the company is rebuilding much of its ad infrastructure.
Looking ahead to the first quarter of 2022, the multinational expects to reach a turnover of between 27,000 and 29,000 million dollars (23,903 and 25,673 million euros), which would be equivalent to a year-on-year increase of between 3% and 11%.
The goal actions, who had closed the session on Wednesday up 1.25% at $323, with a capitalization of 898,510 million dollars (795,440 million euros), suffered a severe corrective in the ‘after hours’ session, with a fall of 21.18%, which placed the value at 254.98 dollars, with some 708,794 million of capitalization dollars (627,487 million euros).