Wrstbhvr is opening a pop-up in his hometown of Berlin.
The brand from the German capital will have a pop-up in the luxury department store KaDWe from October to January, Wrstbhvr announced on Thursday. It is the first temporary retail space ever for the brand, which was founded in 2014.
The pop-up in collaboration with KaDeWe is part of the brand’s intensive retail expansion, because the brand is experiencing great interest in making shopping an experience and purchasing goods locally, even in these generally challenging times for retail.
KaDeWe, in turn, sees great potential in the collaboration to further advance the development and focus on innovative concepts of the Kaufhaus des Westens, according to the statement.
Last month, Wrstbhvr opened its first flagship outside of Berlin, in Hamburg, and is also represented in two outlet stores in Roermond and Wertheim Village.
