Wibra family business finished, shops are being overhauled

Wibra owner and descendant of the founder Ron Wierdsma has sold a large part of his shares to the management of the traditional Dutch company. He does keep a small stake and remains involved in the background. The stores, both in Belgium and in the Netherlands, will undergo a metamorphosis in the coming years. There will be more and there must also be a serious webshop. That is what director Bas Duijsens says in conversation with NU.nl.

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