Webinar: What lessons learned from the most effective campaigns in the world in 2022?

During the year 2021, Kantar Insights, specialist in data, studies and advice, tested 10,000 advertisements. The company then established a ranking of the ten most effective campaigns in the world on each medium (TV, digital, press/display). She gives you an appointment on Tuesday, May 24 at 9 a.m. to present the results. This is an opportunity to understand the most effective advertising levers.

This webconference will be moderated by Stephanie Navarre, Deputy Director of Media & Creative Expertise at Kantar Insights and Anne Lise Toursel, Head of Media & Creative within the company. Kantar’s award-winning advertisers will also take part.

Here is the detailed program for this webinar on Tuesday, May 24, 2022:

• the ranking of the most effective campaigns in the world;
• the French advertisers who succeeded Burger King – Consignes 2 Security – The Return, created by Buzzman and 3rd in the 2020 ranking produced by Kantar;
• the main lessons you can learn from the effectiveness of these campaigns.