Wanda Nara: contradictions and aesthetic obsession

While enjoying a luxurious vacation in Ibiza with his mother and sister Zaira, Wanda Nara He was once again the target of criticism for his figure. Lconverted to media The businesswoman published several photos vacationing on the Mediterranean island and showing her body in suggestive poses. However, far from the images that she publishes, other photos taken by paparazzi on spanish beaches raised a debate about feminine aesthetics. The images fired comments against his royal figure and against the implausible ideal of beauty that she herself promotes.

It is true that in these images you only see a normal female body, but the contrast with the retouched fiction of their networks is what fuels the controversy. the real Wanda It does not match the public profile that she exhibits.

And although it is not the first time that “natural” images of Wanda have gone viral because of how she looks without photoshop, this time the situation escalated for two reasons: first, because Nara herself decided to go out to the crossroads criticism she received, and on the other, because many women blamed her for victimizing herself when she is the one who promotes those hegemonic and unattainable beauty standards.

beauty ideals

Wanda had made her presence known in Ibiza with a series of posts in which she was seen showing off her figure on one of the most exclusive beaches on the island. But everything changed when photos were released that did not have her endorsement. A paparazzi found her vacationing and released photos of her without any digital retouching.

After the viralization of the images, social networks turned Nara into the main topic of conversation. Thus, while some made fun of it, many others came out to support Wanda in the face of what they called virtual bullying. Even Moria Casán supported her and said that if the images were of a man, nothing would have been said: “Let them judge the men with their languid jacket and balls,” she commented with her usual self-confidence.

“The predominant reactions are those of criticism, ridicule, disqualification and embarrassment of women for their image and their body, because beauty stereotypes and mandates are still as valid as before, because the expectation of beauty is still focused on the reproduction of femininity , thinness, youth and whiteness”, Esther Pineda, doctor in Social Sciences and author of “Bellas para muerte” explains to NEWS.

The images of Wanda without any retouching revived a hypocritical dichotomy that happens in the country. It is that while feminist debates install new parameters on the public agenda and deconstruction became part of the daily discussion, the aspiring beauty continues to respond to the old hegemonic standards, and social networks, with their increasingly developed filters, they feed the creation of absolutely unrealistic images of what a “pretty” person should look like.

Argentines, according to Esther Pineda, “follow canons of beauty that are not only unreal, but also excessive.”

Wabda contradictions

After the multitude of comments, Nara herself went out to the intersection and defended herself. “Girls, if I’m so successful when I’m like this, I recommend that you start hitting pizzas without guilt,” she posted on her Instagram along with a photo of the ones she had taken from the paparazzi. Furthermore, she explained that she chooses what to show and what not and that is why she posts retouched or filtered photos. “Obviously nobody uploads a photo where it looks bad; When I got sick with Covid, I didn’t upload photos ruined in bed, “she said and closed with a blunt” I love every inch of my body “.

However, this release from Wanda lays bare the exposed contradiction. How to reconcile the influencer who is in favor of accepting each body as it is, with the one addicted to digital retouching that only makes beauty standards more and more unreal? Malena Pichot was the first to expose this double standard: “They live by being hegemonic and perpetuating lying and unattainable images of the female body. They live from that exclusively and every now and then they get offended with the same system that they promote and encourage, ”she said. It is that, in effect, her criticism of Wanda made her a victim of a system that she herself helped, and helps, to build and consolidate.

“Wanda is usually shown with filters or with editing in her photographs. This can be understood as a way to avoid criticism like the ones it has received now, but at the same time, given its media coverage, it creates a distorted image of reality in those who consume its content, mainly girls and adolescents, who internalize the idea of the perfect bodies”, explains Pineda.

Thus, the attack on Wanda for her figure can also be read as a boomerang that turned against her. “They make a statement on their social networks about how difficult it is for women to live in this world where beauty standards are so high, standards held by themselves until yesterday and that they will hold in tomorrow’s photo,” Pichot summarized the dilemma. .

Prey of her own actions, Wanda now suffers in her own flesh the attacks for not responding to an ideal of unreal beauty, but that she herself contributed to creating.

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