Deeply rooted in the picturesque expanse of Mongolia, where the horizon takes your eyes away and only the wind breaks the stillness, a special brand has emerged that stands as a symbol of balance, sustainability and fairness. Founded by the inspirational Verena Ebner von Eschenbach and her dedicated team, Verena von Eschenbach (VvE) has been an integral part of the fashion world for nine years. The brand has set itself the task of building cultural bridges – between Europe, Nepal and Mongolia.
It is not only a bridge of cooperation, but also one of respect for nature, animals and people. Verena von Eschenbach is fascinated by the extraction and processing of cashmere, yak and camel wool and has set out in search of the best wool. This journey took her via Nepal to outer Mongolia, where she not only found the coveted wool, but also a piece of inner freedom.
Here, in the untouched expanse, the mountains and meadows serve as a playground for cheerful mountain goats and yak cattle, while camels graze in the southern steppes. Through intensive cooperation with the nomads, VvE has gained a deep understanding of their traditions, their way of life and above all their respect for the animals.
This experience is reflected in every VvE product. The brand accepts hardships, obstacles and detours to ensure the highest quality while promoting sustainable practices. This desire for sustainability is reflected in the respectful extraction of the wool, which comes from balanced and not overgrazed herds. In addition, the nomads are rewarded for their hard work with fair payment through the Mongolian cooperatives of the respective community.
The VvE range is therefore not just a pure expression of fashion, but rather a homage to wool as a valuable resource whose preservation as a natural good is the priority. Every VvE garment is made with the utmost care and in accordance with the strictest sustainability standards. All processes, from animal husbandry to packaging and customer advice, are implemented with transparent and fair practices. It is not only the holistic nature of the products that makes VvE stand out, but also the warmth and commitment with which each piece is created. The brand relies on careful production, with products made from 100% pure cashmere, yak and baby camel wool. Cashmere goats and yak cattle, as well as camels, roam freely across the vast expanses of Mongolia, giving the wool its unique character.
The products are manufactured under fair working conditions in Mongolia and Nepal. VvE works closely with family businesses that have mastered the traditional methods of knitting and weaving – which is immediately reflected in the quality of the pieces. Verena von Eschenbach is more than a brand – it is much more a passion, a lifestyle and a message for sustainability and fairness. The ability to make a mark in the fashion industry while contributing to the conservation of nature and its precious resources is what makes VvE so special. This is how VvE not only creates fashion statements, but also cultural messages that preserve respect for craftsmanship and tradition.
