Tory Burch is a fashion and accessories brand known for its sporty style with boho and preppy elements. The logo, a geometric pattern composed of the letter T, has become an iconic image of contemporary American fashion.
origins
Tory Burch launched her eponymous brand in 2004. With experience from various positions in the fashion industry, the founder knew what steps to take to make her business a success. On the day of the market launch, the boutique that opened at the same time in New York was sold out by evening – a promising start that the label lived up to with a steep success curve and made it one of the best-known contemporary fashion brands.
development
Tory Burch has redefined the idea of American luxury through a global perspective. Classic patterns and color combinations play a central role in the label’s design approach. Timeless and eclectic, the collections are often inspired by travel to distant lands, subtly incorporating diverse cultural elements into Tory Burch’s design DNA.
Tory Burch has more than 250 of its own retail stores worldwide and is distributed through numerous well-known online fashion retailers. The brand remains true to its distinctive style and family values while steadily growing.
News In addition to the fashion business, the label is also active in philanthropic areas. The Tory Burch Foundation, launched in 2009, frequently undertakes projects that support women’s entrepreneurship through the provision of capital, education and digital resources.
