The club’s social networks have exalted the figure of its young promises
Barça thus continues a tradition and a model of success in the history of the club
The F.C. Barcelona knows how to exploit its ‘product’ in the club’s different dissemination channels. For years, the culé entity has become a benchmark on social networks and has led the metrics compared to other large European clubs.
Now, in a new exercise of self-promotion, andBarça wanted to remind all its followers on Instagram of one of the great jewels of this team and that will mark the next few years of the Barça project.
It is, nothing more and nothing less, than the five players under 20 who play in the first team by Xavi Hernandez. Pedri González (20 years and 10 months), Fermin López (20 years and 5 months), Alejandro Bucket (19 years and 11 months), Pablo Gavi (19 years and 2 months) and Laminate Yamal (16 years and 2 months).
THE VALUE OF YOUNG PEOPLE AND THE MASIA
FC Barcelona has historically had a great tradition of developing and promoting young talent to its first team. La Masia has been fundamental in the club’s success and you only need to look at the last great teams in the club’s history to realize this, such as Guardiola’s Barça. The club has produced talents like Xavi, Iniesta, Messi and more recently Gavi or Lamine.
Barça insists on promoting young people as a sign of the club’s identity. The club offices are proud that 20% of the first team squad is made up of a group of young people who adapt and embody the philosophy. of the culé game, as well as promoting the values of effort and integration of La Masia.
Beyond the sporting aspect, the commitment to young people is at the same time an economic strategy. Giving opportunities to young talents has helped the club reduce transfer costs, leaving behind the skyrocketing spending in the post-Neymar era in which Barça broke the bank with Dembélé, Coutinho and Griezmann. Besides, The bet has resulted in an explosion in market value of their young people.
In summary, The promotion of young players continues to be an essential part of FC Barcelona’s identity and strategy in professional football.