The North Face supports organizations to promote inclusion in the outdoor world
To mark and celebrate Pride Month, The North Face has teamed up with four organizations from across Europe who are committed to promoting inclusion and connection in the outdoor world through their work in the LGBTQ+ community.
As part of the partnerships, each organization organizes a Pride Walk in different locations in Europe, giving everyone the opportunity to sign up to take part and experience the joy of nature together and build a stronger community.
In Germany, The North Face works with the Gay Outdoor Club in Munich, which is the queer department of the German Alpine Club and offers a diverse hiking and mountaineering program all year round.
In the UK, The North Face will partner with OutdoorLads, who offer a range of outdoor social activities for gay, bi and trans men in the great outdoors. In Italy, ArciGay will join the campaign and in France, Le Gloss from Chamonix will bring people together to experience nature. The North Face believes that exploration has the power to shape life, connect people and create meaningful change. For this reason, alongside the Pride Walks, The North Face is donating €10,000 to each organization to support their ongoing work. The funds are intended to increase participation and organize additional events in the coming year.
The campaign also marks the return of The North Face Pride collection, which features The North Face logo in the famous rainbow flag. The small capsule collection includes the iconic Nuptse jacket, hoodie and outline jacket as well as t-shirts and shorts.