THEYet another gastronomic gone made in the USA. The company BERCO’s has launched a line of Popcorn with a record price: 2500 dollars for two and a half kilos of product.
The most expensive popcorn in the world
It will be the simple but impact packaging, which consists of a large tin of white paint, or the fact that they are covered with gold, but the pop corn of Berco’s are already A web phenomenon. On the official website of the brand can be purchased in different formats, from a maximum of 2.5 kilos (for a total of about 2400 euros) to a minimum of a “kernel”, that is, a sachet containing a single popcorn covered with gold, sold to the modest sum of 5 dollars. In short, the American company specialized in corn -based snacks and based in Chicago is making us talk about itself in all corners of the world. It is evident that behind the exorbitant price there is a marketing choice. As the iconic character of Oscar Wilde, Dorian Gray teaches: “Wort good or bad, just talk about it.”
The luxury ingredients and tasting tests on the web
The “Billion Dollar Popcorn” (as the same company defines them on your e-commerce) are covered by Very thin 23 carat edible gold leaves. But making them so luxurious are also the other ingredients. The snack is in fact covered with caramel based on organic sugar and vermont creamy butter. The aromatic part thinks about it The very rare Bourbon vanilla of Madagascar And the touch of flavor is given by the sea salt of the Danish island of Læsø. Easy to imagine them how a real delight. But more than flavor, It is likely that those who buy them do so for social positioning issues, of affirmation of their wealth, or simply to create debate and build around a web content. Not surprisingly, the golden popcorn of Berco’s are already depopulating on Tiktok, where Creator and influencer challenge each other with tasting tests.
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