The BTE has added a differentiated explanation to a press release that was published by many media last Monday. At that time, the BTE reported that the unofficial summer closing sale, which traditionally begins on the last Monday in July, would be less strong this time. The remaining stocks of many textile and shoe stores are currently below the usual value, said BTE spokesman Axel Augustin.
“This summer, however, the starting situation in the industry is very different,” says the most recent statement. In particular, advice-oriented specialist shops would have been able to sell their goods from the spring/summer season well in the last few months, despite the recent further decline in consumer sentiment. “Since there were also some delivery failures, the warehouses with current goods are largely empty there. In addition, medium-sized fashion and shoe stores are unlikely to store much old fashioned goods from previous seasons, since these were often given to item buyers or charitable organizations with the help of Bridging Aid III,” the BTE continues.
The high discounts are currently more likely to be found in the larger companies on the market. Due to the cap on the bridging aid, they would not have had the opportunity to get rid of old goods, or only to a significantly lesser extent. The reluctance to buy would also be more pronounced, especially in the lower price segment. “The proportion of old goods is therefore likely to be higher in these companies than in small and medium-sized specialist shops,” the BTE continues and concludes: “This means that the fashion and shoe trade’s interest in publicizing the current sales varies greatly.”
However, the BTE would like to emphasize that the reports on the sale increase the footfall in the shopping locations and those fashion and shoe stores that do not participate in the sale can also benefit from this.