At the Dutch Messe Messe Modefabriek, exhibitors share: inside your expectations for the autumn/winter trends 2025/2026. Brands such as Josh V, Pom Amsterdam, Grandeur, CCS, YEST and RINASCIMENTO show which clothing and trends will be the order of the day this season.
Business meets Playful
The trend “Business meets Playful” for the coming winter season corresponds to the wish of women to wear clothes that are suitable for both workplace and an evening. A representative of the Aaiko brand noted that women are increasingly looking for clothing that can easily be transferred from the office to leisure without making compromises in style or professionalism.
The German brand Eterna, known for its blouses, takes up the trend of playful business fashion by offering designs with decorations such as ruffles on the sleeves. This trend is well received by various other brands that concentrate on modern, feminine business clothing, which makes the boundaries between formally and casually blur.
So also with Frnch. The Paris brand uses colorful patterns and prints near Blusen and West. Living colors are supposed to offer women who can stand out – be it in the office or on the street.
The Dutch brand Josh V also believes in the strength of playful details in business fashion for autumn/winter 2025/26. The brand uses a pants suit in the trend color mokka mousse with golden details.
Other brands on the fashion specimen, which set up for autumn/winter 2025/26, combine business and playfulness, are Jiji, Rinascimento, Nü Denmark, Lolaliza and Just Waldo.
Wide trousers
The wide trousers remain an important trend. According to the exhibitor: Inside, like the Gardeur brand, closer jeans for women can hardly be found at the fair for autumn/winter 2025/26. This is because consumers place more and more emphasis on comfort. Brands such as Rinascimento, Pink Noir and Just Waldo also take up this trend.
Happy decorations
Decorations such as sequins, embroidery and rhinestones on clothing are omnipresent on the fashion frame. “We want everyone to have a ‘piece of joy’ in their wardrobe,” says a representative of the Pom Amsterdam brand. The Dutch clothing provider relies on pieces that are suitable for everyday and special occasions, such as single -colored trouser suits, under which you only have to pull a glittering top to create a festive look.
EST Seven also sees the value of decorations for the coming winter season. The brand shows a short vest with golden flower embroidery that has a happy, luxurious charisma.
The YEST brand, which focuses on fashion for women of all sizes, presents a sweater for women with larger sizes under the label “Yest Curve”. This conveys the message that every woman can wear trendy clothing, regardless of their size.
Doe Belgian brand also relies on simple items of clothing such as blouses with additional flair. “The consumers are looking for something special in their wardrobe, something that they don’t have yet,” said a CKS representative at the fashion factory.
personalization
Consumers: Nowadays, are more critical of their purchases. They expect business to help you create something unique, something that fits your personal style.
Tezza Fashion, a Dutch brand, sees many opportunities in personalization. At Tezza, for example, retailers can design T-shirts and sweaters by selecting the colors and designs. “Since the consumers are increasingly dealing with their expenses, it is more important for a business than ever to offer something that does not have other business,” said a representative of Tezza Fashion.
The Belgian brand also serves this need. They present the “color blocking” trend, in which customers can put together their own look. For example, by wearing a scarf in different ways or choosing the zippers of jackets in an individual color.
This article previously appeared on Fashionunited.nl and was used with digital tools translated.
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