The Athlete’s Foot Appoints Romano Cinelli as New Vice President and General Manager for Europe, Middle East and Africa. Cinelli brings 25 years of experience in premium brands, sports and retail management, the Swiss sports retailer announced on Wednesday.
Cinelli will be responsible for day-to-day business in the areas of marketing, merchandising, retail processes and partner brand management. He will also be responsible for the development and implementation of growth strategies, with a focus on driving the e-commerce business and identifying growth opportunities.
“In Romano, the team at The Athlete’s Foot gains an experienced leader who will support TAF’s continued quest to become one of the world’s leading sporting goods-inspired lifestyle retailers and omni-channel providers,” said Param Singh, owner and CEO of Arklyz Group, who owns The Athlete’s Foot “His extensive industry experience, expertise and alignment with our core values make him the perfect person to lead TAF in EMEA.”
Previously, Cinelli served as vice president and general manager at Converse and as general manager at Nike.