Etiket: Criteo
How Criteo leverages AI and data to help advertisers improve their ad targeting
Customer knowledge is at the center of any commercial and digital marketing strategy. This is essential to reach its core target, personalize its actions and thus develop its activity. In…
Criteo and Inria explore the transparency of advertising AI
The French company Criteo, which specializes in advertising targeting, has announced a partnership with the National Institute for Research in Digital Science and Technology (Inria). It will consist of creating…