The special new product of a Swedish designer gathers annoyance.
Gustaf Westman’s “baguette bag” Jam Press / Mega, All Over Press
Swedish architect and designer Gustaf Westman The pink, plastic “baguette bag” is now talking. Actually, the interior object has flashed in the streets of Paris and has become a phenomenon in somme because it has been seen to be used to carry a single baguette.
It was launched last week on June 28, 2025 in Paris a sign of European tour Pop up -Showroom.
Jam Press / Mega, All Over Press
The home collection of Westman’s name includes ceramic small furnishings, dishes and furniture. The brand was established in 2020.
Jam Press / Mega, All Over Press
At least for the time being, the product is not yet on sale at the Gustaf Westman brand online store or other resale points.
British Media Site Jam Press Estimates the price of the product £ 470, or about € 545.
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The release has received over 220 thousand likes on the brand’s Instagram account. The “bag” has sparked a variety of comments on the brand’s social media and many have just been crazy about it.
– Omg I need, commented one follower.
– Do you receive international orders. To the United States or Hong Kong? asks one.
– I would buy this.
– I’ve never been as obsessed with all my life, declares one of the followers.
– I might definitely need this.
– The coolest thing I’ve seen all week.
– Can I buy two?