Successful milestone and exclusive capsule collection

The renowned fashion company GANG is celebrating an impressive anniversary: ​​for 30 years, the brand has enriched the fashion world with its distinctive style and high-quality denim and cotton products. To celebrate this milestone, GANG proudly presents the 30YEARS – CAPSULE collection that will delight fashion lovers.

CAPSULE is a homage to blue gold – pulsatingly powerful, it awakens deep-rooted longings.

The collection impresses with vibrantly washed denims that meet glamorous, shimmering looks. Whether in a used look or in a cool vintage style, denim shows its inexhaustible versatility. Transparent-glossy surfaces provide a pulsating kick of freshness and give the collection a luxurious understatement. Metal coatings, be they partial or complete, cause a sensation and set shiny accents.

Authentic denim goes glam

At the heart of the collection, however, is the authenticity of denim that gets the blood pumping. Deep, clear indigos show the dark side of denim and impress with their noble and elegant appearance. The capsule collection is skilfully showcased by selected features such as soft Alcantara patches, elegant vintage buttons and rivets, which give the look a glamorous authenticity.

The perfect fit

The collection’s fit range offers something for every taste: from sexy skinny jeans to casual relaxed, straight and boyfriend cuts to classic mom jeans or trendy wide leg jeans – denim celebrates and celebrates its unbroken appeal his pulsating charisma.

The reversible duo

The unique worker pants with a reversible look are undoubtedly the highlight of this collection. Together with the casual denim shirt, which is also reversible, this is a very special combination. On one side, the worker pants are in an authentically washed indigo, while on the other side they impress with a soft, luminous color.

The capsule collection includes a total of around 12 different denim trousers and 3 jackets or shirts that coordinate perfectly with each other. Each piece has been carefully selected to create harmonious outfit combinations.

The 30YEARS – CAPSULE collection will be available in selected stores and online from July 2024.

News from GANG for the FW24/25 season

Furthermore, anyone who can’t get enough of denim can enjoy GANG’s FW24/25 collection, which includes women’s clothing and, now in its second season, men’s clothing. This season, the label offers a harmonious mix of past and future, in which denim embodies the timelessness that connects both. Authentic and versatile denim styles range from elegant and shiny to a used look. Luxurious accents are set by corduroy and velvet-like surfaces that offer soft comfort. The collection is characterized by a variety of silhouettes and lengths – from casual to almost tailored, from extra long to cropped.

Crossing

30YEARS – CAPSULE collection Credits: GANG

GANG was founded in 1994 by Roberto Chini and stands for jeans and trousers with a perfect fit, loving details and authentic washes. GANG creates innovative fashion from contemporary vintage to high fashion and produces the majority of the goods in Europe. The label is characterized by the highest quality standards combined with an Italian feeling and a clear focus on more sustainability. The mission: FASHION THAT FITS PERFECTLY!

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