Engelbert Strauss and the first division soccer team Eintracht Frankfurt flap their wings together.
Engelbert Strauss GmbH & Co. KG will become the official workwear outfitter of the Frankfurt club and advertising partner in the Deutsche Bank Park stadium, the workwear specialist announced on Thursday. In addition, the Hessian cooperation partners are also bringing out a joint collection, which will be available from December and will showcase the two coat of arms birds – the ostrich and the Eintracht eagle.
“As a Hessian model company, Engelbert Strauss has written a great success story worldwide and is considered the market leader in the field of workwear – but it is so much more than that,” says Axel Hellmann, CEO of Eintracht Frankfurt Fußball AG. “We are convinced that our partnership with Strauss will have very positive effects for both sides in the long term and that we will work together well and trustingly in the long term.”