Shein and Klarna are opening a pop-up space.
The Chinese fast fashion retailer and the global payments and shopping service have teamed up to open a pop-up store in Paris, Shein announced on Friday. The focus will be on interactive rooms that present the brand’s home collection.
The temporary area will be divided into different areas that promise an interactive experience. Four rooms, each reflecting its own theme and color concept, are designed to help visitors find their own style and the right accessories for interior decoration.
In the ‘Vert Prospère’ room you can discover home accessories inspired by nature, the ‘Passion Création’ room is all about creativity, ‘Cachette Céleste’ invites you to dream and ‘Énergie Magnétique’ highlights the theme of dynamism. Activities such as tying a bouquet of flowers, making a bracelet, a photo shoot or a breathing and wellness workshop underline the concept of each room.
Using a QR code, the items on display from the Home line can be scanned directly and ordered online. Another section is dedicated to the upcoming holidays and the associated Christmas decorations, gift ideas, as well as pet items and accessories for men.
‘Shein x Klarna’ can be visited after registering online until December 18th on Rue de Montmorency in the third arrondissement of Paris.