The S.Oliver QS line, which is aimed at a younger target group, is expanding its range to include bodywear.
For the launch of the first bodywear collection, QS by S.Oliver has entered into a cooperation with Lidl, the Rottendorf fashion retailer announced on Monday. The cooperation is intended to attract new customers.
“The cooperation with Lidl gives us the opportunity to test products far from our core range and to offer them on a broad basis,” said Benjamin Isenheim, Director QS by S.Oliver.
The six pieces on offer – three pieces each for women and men – will be available in the branches of the food discounter from July 7th. This includes boxer shorts, briefs and other basics in different colors.