The Irish textile discounter Primark benefited from the lifting of the Covid-19 protective measures in the third quarter of the 2021/22 financial year. This emerges from an interim report published by the parent company Associated British Foods Plc (ABF) on Monday. According to this, Primark generated sales of 1.73 billion British pounds (2.01 billion euros) in the period from March 6th to May 28th. Adjusted for exchange rate fluctuations, sales exceeded the corresponding prior-year level by 81 percent. The group pointed out that the branches in numerous markets were closed until April a year ago. Unlike most of its competitors, Primark does not have its own online store.
With the sales figures now presented, Primark has exceeded the comparative figure from three years ago by four percent, the company said. But that was only thanks to numerous newly opened shops: On a comparable basis, sales were nine percent below the pre-crisis level.
The clothing retailer still has no intention of opening its own online shop. However, he announced that he would test a click and collect service later in the year following the recent launch of his new website in the UK. The company said 25 selected stores in north-west Britain would take part in the field trial, which was initially limited to children’s clothing. According to its own statements, Primark wants to handle the corresponding orders via a specially set up distribution center.