Primark launches an adaptive underwear collection.
The Irish textile discounter is expanding its offering for people with disabilities, health problems and impairments, Primark announced on Thursday. The collection aims to make adaptive, affordable fashion possible.
The lingerie collection consists of four pieces including a seamless bra, a lace bralette, panties and menstrual briefs. During the processing, attention was paid to wearing comfort and there were no wide seams or hooks that make it difficult to put on. The pieces are priced at around ten euros and the sizes range from 2XS to 2XL.
Technical specialists and people with disabilities helped develop this capsule, Primark said. The initiative is the company’s first in the area of adaptive clothing, with further collections of this kind to follow.
The range aims to reinforce Primark’s mission to “support everyone with affordable and inclusive products”. Menstrual underwear as well as a range of menopause and post-operative bras can already be found in the brand’s ‘Supporting Women for Life’ range.
This article originally appeared on FashionUnited.nl. Translated and edited by Heide Halama.