Prada introduces the “made to order” service for bags in its stores. Customers can now have the “Galleria Bag” of the Italian fashion house designed in-store according to their personal taste.
The service for the model is currently available in Germany in the stores in Munich, Hamburg, Berlin, Düsseldorf and Frankfurt, Prada announced on Wednesday. Customers can choose between different materials, sizes, colors and logos. You can also choose between gold and silver for details and personalization with initials or full names is also possible.
The Prada “Galleria Bag” is the first bag that the fashion house offers in its stores with the “Made to Order” service for personalization. The bag, which was first launched in 2007, consists of 83 individual parts.