The Berlin and Los Angeles-based PR agency Bold has expanded its services to include a talent management arm.
With Bold.ppl, the company now looks after talent from a wide range of backgrounds, Bold announced on Wednesday. “Through their authentic voices, these talents create a magnetic connection to their communities. A hub where (sub)culture thrives and self-expression comes first,” said the statement.
The talent includes photographer Sven Marquardt, fashion consultant and journalist Annette Weber, actor David Mendez and artist Kristina Supernova.
In addition to the PR and talent management departments, the creative studio Bold.lab and the Berlin matcha café Matchasome – formerly Happy Matcha – also belong to the Bold family.