Powder, cream, liquid bronzers: differences and how to use them

Lor even use Jennifer Lopez: these days the pop star has shared on her Instagram profile how she uses the liquid bronzer that allows her to have a bronze, golden complexion all year round. Here’s how she uses it. And a professional makeup artist explains how to use how many types of bronzers exist and how to use them.

The liquid bronzer, summer must have. Also by Jennifer Lopez

In a video tutorial posted on Instagram, JLo explains an original use of the liquid bronzer: she distributes it in small dabs all over the face together with serum, cream and eye contour treatment. Then, she massages the products into the skin for a few seconds, but very carefully: the final result is her unmistakable radiant complexion, a very natural effect.

When it comes to bronzers, the application is everything and the one proposed by Jennifer Lopez is nothing new. «It’s one of the classic uses of bronzers: those in cream, gel or liquid they can always be mixed with the care product to obtain a light and natural tanned effect», he explains Paolo Pinna, International Beauty Expert, Brand Global Beauty Consultant and make-up artist.

How to choose the right bronzer

Bronzers are offered in different textures and not all suit all skins. «Before buying it is always advisable consider your skin typebecause some formulations work better on certain skin tones than others», explains Paolo Pinna.

For example: «For the very oily skin, pressed powder bronzer is the best choice because it does not accentuate the problem of excessive sebaceous production. The best way to use it is to blend it with a very soft brush. For the all textures are suitable for normal and mixed skin types».

Different speech for the dry and mature skin. «For these types of complexions that tend to dry out, the cream, gel or liquid versions because they are more hydrating and lighter. They are applied with a sponge or with the fingers, and blend into the skin with a very natural result».

Also pay attention to the color

The nuance must be identified with care. «Always bring the bronzer close to the face, to check in the mirror that the shade harmonizes with its nuances. Never darker than a tone and a half compared to the starting color, or the effect risks seeming rather artificial», warns Paolo Pinna.

The application of the bronzer, how to proceed

Where to focus with the application? «On some strategic shaded areas such as the temples near the hairline, the cheeks below the zygomatic bone and below the jawline. Some make-up artists recommend distributing the bronzer also on the eyelids, to add a veil of color to the eyes and make the final result even more harmonious», explains Paolo Pinna. Blending it under the chin and on the neck is also a good idea, as it avoids an unpleasant color break.

Then, conclude with a quick swipe (with a brush, sponge or fingers) all over the face.

Finally, it is possible to make the method suggested by JLo even more practical. «Mixing a touch of bronzer into your moisturizer you get a slight glow that warms the complexion: it’s a way that really takes a moment to achieve, and gives light and very natural amber reflections».

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