Pantone 2024, Peach Fuzz: the ideal beauty color of the year

Pantone has chosen Peach Fuzz as the color for 2024, a warm, enveloping, bright peach: “It’s a symbol of compassion and empathy, in a time of turmoil in many aspects of our lives” declared the Institute. Soft and delicate, this tone is halfway between pink and orange it is an ally in make up to give brightness to the skin.

Pantone 2024: Peach Fuzz is the color of the new year

“The Our need for empathy and compassion grows day by day, as well as our desire for a peaceful future”: it is with these words that the Pantone Color Institute, the world authority on colour, justified the choice of the color of the year. Is called Peach Fuzz is a sober and bright peach.

Based on forecasts developed in the beauty and fashion sectors, but also interior design and packaging, it emerged that the world needs to find some peace, in a historical moment of great turmoil.

It’s called Peach Fuzz and it is the color of the year chosen by Pantone for 2024, ideal in make up: from left, Hailey Bieber, Elsa Hosk, Selena Gomez (Instagram)

«We needed to look for a tone that echoed our innate desire for connection, for this we chose a color that radiates warmth and elegance. A shade that expresses compassion, that offers a tactile embrace and effortlessly combines freshness and timelessness», underlines the executive director of the Institute, Leatrice Eiseman.

Not surprisingly, this shade is «a peach with a touch of tenderness and kindnessPeach Fuzz 13-1023: this is the full code name of the new color of the year, it communicates a message of love and sharing, a sense of community and collaboration. A compassionate and inclusive peach shade that highlights our desire for solidarity with othersof moments of calm and feelings of protection, presents a new approach to kindness».

Peach Fuzz, a perfect color for the beauty look

The nuance is already very popular in the world of beauty and well-being. As the company explains, in fact, this shade inspires not only new balances but also the taking care of yourself and finding your own spaces to improve yourself and thrive.

And it’s no coincidence that peach is the recurring shade in the form of blush. Perfect for brightening the look, to infuse freshness to the skin, peach blush is a real passe-partout, democratic because it suits everyone. Ideal for a bright and natural make up, it is the right shade to recreate the healthy effect of the skin, otherwise said good mine.

This applies to both the powder and liquid versions: the real secret is in fact in the application.

How to create “Peach Fuzz” makeup

Thanks to social media, cream blush is trendy: land new formulations are in fact perfect not only for dry and normal skin, but also for combination and oilier skin because they are highly performing and very light. Not surprisingly, very often they are hybrid, from cream they transform into powders which blend completely with the epidermis.

But how to apply this peach shade? Simply tapping it. The Peach Fuzz is indeed perfect for enhancing the cheekbone, even better the zygomatic bone, spreading the product from the inside outwards, up to the temples so as to optically lengthen it. Ideal, if you choose the cream consistency, it is apply it with your fingers or, alternatively, with a two-fibre brush and with light movements.

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