Upward trend: Sales of frozen food will increase in 2021 / TK im
Grocery trade stable / out-of-home market catching up (PHOTO)
Berlin (ots) – Sales of frozen food in Germany increased by 2021
3.1 percent to a volume of 3.773 million tons (3.660 million tons in 2020).
Total TC revenue rose by 5.6 percent to EUR 15.924 billion (EUR 15.081 billion
in 2020). After the severe pandemic-related slump in the out-of-home market in
Last year, the telecommunications industry was back on the road to success, like the
Sales statistics from the German Frozen Food Institute (dti). A comparison of
annual development of the TC sales and turnover figures shows that sales
of frozen products in food retail (LEH)/home service (HD) on a high level
level has remained stable and the losses in the out-of-home market (AHM) partially
could be recovered.
Per capita consumption rose again in 2021 by 1.3 kilograms to 46.1 kilograms
(2020: 44.8 kg). It should be noted that the population in
Germany in 2021 from 81.6 million to 81.8 million people. The number of
Households increased further to 40.9 million in 2021 (2020: 40.8 million), so in
Average 92.3 kilograms (2020: 89.8 kg) of frozen food per
household consumed. This corresponds to an increase of 2.5 kilograms per household.
The frozen food industry can post positive results in 2021, in part during the
Pandemic new customers could be permanently convinced. In the
A slight upswing can be seen in out-of-home catering, which will be one in 2022
Stabilization is needed to fully make up for the losses from 2020.
TK gives food retailers a 2.8 percent increase in sales
The role of frozen products as providers and “daily helpers” has changed in 2021
successfully proven. In food retail (LEH)/home service (HD)
TK 2021 recorded a slight overall volume growth of +0.1 percent, the
The previous year’s record was slightly increased to one
Sales volume of 2.089 million tons (2020: 2.087 million tons). The frozen turnover
in food retail/HD increased by +2.8 percent to EUR 9.67 billion (2020: EUR 9.40 billion) and
once again significantly exceeded the 9 billion mark.
In 2021, eating and cooking behavior was again strongly affected by the pandemic
influenced. The hope of many people for a return to normality has been lost
not fulfilled. Lockdowns, home office and access restrictions to gastronomy
therefore continued to ensure growing food sales in food retail. Frozen products for yourself
Vegetables (-2.3%), fish (-3.9%) and meat (-3.8%) had to cook losses
accept. Despite a positive development in potato products (4.5%).
the Do-it-yourself segment in 2021 with a minus of 1.1 percent and had to increase
from the previous year partly give back, which is mainly due to the less
pronounced corona restrictions for the catering trade.
The Ready & Ready area (+1.5%), on the other hand, was up, which was mainly due to the
good performance for frozen pizza (+2.6%). Within the product group
Ready meals (+0.9%), the previously small segment of partial meals has increased
Meat substitutes developed dynamically positive and thus follows the trend
plant-based diet. The popular convenience products in particular helped
in coping with everyday care at home, whether in a single household
or in the larger family. In the “everyday home office” of many people with eng
timed video conferencing they are very well suited to themselves
varied diet and relief from the daily
create household responsibilities.
In the breakfast & dessert segment, with a slight increase of 0.6 percent
stable development showed, frozen bread and rolls (+3.5%) again
developed positively. The frozen cakes showed a minus of 2.1 percent
something after. Many people have been persuaded of the benefits of stockpiling
with deep-frozen and the fresh quality, so that one or the other trip to the bakery
omitted. There were fewer private parties and celebrations on a larger scale
often implemented at home, which has a negative effect on cake and cake sales
made noticeable.
Catching up in the out-of-home market in 2021
In 2021, the out-of-home market (AHM) was still significantly affected by the
Corona restrictions and guest restraint. According to the npdgroup
Deutschland GmbH, 56.9 billion euros were spent in the out-of-home market in 2021. this
corresponds to a minus of 31 percent compared to the pre-Corona period in 2019. From
However, after the slump of the previous year, TK was already able to recover and to the
successful times before the pandemic.
Sales increased by 7.1 percent to 1.684 tons (2020: 1.573 tons).
but around 300,000 tons are still missing from the pre-pandemic level of 2019 or otherwise
expressed that is 85 percent of the sales volume of 2019. The TC turnover in
Sales channel AHM 2021 reached a value of 6.26 billion euros and recovered
thus by 10.2 percent (2020: 5.68 billion euros). All were in the AHM segment
Frozen product groups 2021 with the exception of vegetable preparations and fish dishes
back in the black. For the sales losses were the access restrictions to
Gastronomy with the 2G regulation, according to which only vaccinated and recovered people have access
had, as well as the cancellation of events and Christmas parties.
The quick catering industry was able to develop properly in 2021. In the
However, many still lacked catering for workplaces and training places
Guests, because the employees work in the home office. continued to grow
the delivery and collection services. The entire area of the hotel industry
Leisure, transport and travel gastronomy has been reduced due to the partial closure
of the facilities and the sharp drop in mobility were also hit hard in 2021.
Frozen food is an important form of supply in all segments of out-of-home catering
and offered the restaurateurs in uncertain times an optimal option for
stockpiling and balancing peaks in demand. Hence the growth
of 7.1 percent to be rated positively, but it is far from enough to
to reach the top values of the previous years. The industry needs one for this
stable opening perspective!
Press contact:
German Frozen Institute eV
dr Sabine Eichner
Phone: +49 (0)30 280 93 62-10
Mail: mailto:[email protected]
Further material: http://presseportal.de/pm/53417/5191178
OTS: German Frozen Institute eV