The ingredients for purchasing a new car were more or less the same for decades: car brochures, showroom, chat, test drive, putting together and ordering. You can now buy a new car from the comfort of your home. Enthusiasm for online purchases is not lacking among the major brands, but a tour of NU.nl also shows that the process is still in its infancy.
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Online sales on the rise, but the role of car dealers is far from finished
