In the coming years, ARD and ZDF will continue to report live from games of the German national soccer teams – both women’s and men’s.
After the joint sports rights agency of ARD and ZDF, SportA, reached an agreement with the DFB about the acquisition of exclusive media rights to all women’s international matches until 2027, SportA has now also agreed on the acquisition for ARD and ZDF with UEFA from exclusive media rights to men’s international matches until 2028.
ARD and ZDF have acquired all exclusive live broadcast rights for all DFB women’s international matches between 2023 and 2027. The rights package includes the games in the new UEFA Women’s Nations League as well as the qualifying and preparatory games for UEFA EURO 2025 and the FIFA World Cup 2027. The acquired rights can be used live and re-used as well as technology-neutrally for all distribution channels.
30 men’s games
The agreement with UEFA on international matches for the DFB men includes a total of 30 games. These include matches in the UEFA Nations League, as well as preparatory and qualifying games for UEFA Euro 2024, for the FIFA World Cup 2026 and for UEFA EURO 2028. The acquired rights can also be used live and re-used as well as technology-neutrally for all distribution channels.
ARD sports rights director Tom Buhrow: “I am very pleased that international matches of the German national team – women’s and men’s – will continue to be shown on ARD and ZDF in the future. Our audience can rely on us to provide journalistic coverage of the sporting events as usual.”
ZDF director Dr. Norbert Himmler: “Beyond the 2024 European Championship, we can now signal to our viewers that games by the German national teams, both men and women, will continue to be reliably present on ARD and ZDF in the coming years. We look forward to the broadcasts of the games and will be with our audience offer a diverse program with live games, analyzes and interesting conversations in the usual high journalistic quality.”