MBFW BERLIN WILL TAKE PLACE PHYSICALLY: SHOWS, INSTALLATIONS AND PRESENTATIONS AT MBFW IN MARCH 2022
From March 14th to 16th the Mercedes Benz Fashion Week in the Berlin power plant takes place and thus marks the start of the Berlin Fashion Week.
organizer Nowadays concentrates together with her partner Mercedes Benz continue to look forward to new impulses in digital and sustainable live formats. Mercedes-Benz opens the show calendar of the MBFW with the kick-off show on March 14 at 6 p.m. with an up-and-coming talent with a sustainable collection.
“Berlin remains the relevant location for fashion, music, film and art. Different creative influences and inspirations come together in Berlin like no other city in Germany. This season, MBFW will pay special attention to the New and Green Luxury segment.”
Marcus Kurz, Managing Director of Nowadays
In addition to individually staged runway shows by up-and-coming designers, leading creative minds and established fashion brands such as Kilian Kerner, Rebekka Ruétz, Justin Cassin and Elijah Rumelis
Panel discussions with experts take place in the power plant. With participation of the Berlin Salon the MBFW focuses on innovation, sustainability and the promotion of local design talent.
The dialogue with fashion does not only take place physically. Also, the content will be digital via mbfw.berlin and the Instagram channel @mbfw.berlin.
“We are very pleased to once again present MBFW Berlin as a modern and high-quality fashion format. Within this framework, we help shape current, culturally relevant topics and enable new perspectives. The guests can expect an exclusive program with many impulses, which we implement physically and digitally. The focus is strongly on innovation, sustainability and the promotion of exceptional creative people. In addition, we are very pleased to present another emerging design talent at the MBFW opening show on March 14th.”
Jens Kunath, Head of Sales Cars Germany and Member of the Management Board of Mercedes-Benz Cars Sales Germany
Official partner of the Mercedes-Benz Fashion Week as a hair partner Kevin Murphy.
All MBFW events are implemented in compliance with all hygiene requirements applicable at the time of the event. Accreditations are checked taking into account current official requirements and are expected to be announced from the end of February.