How important is the design award Good Design Award?
The Good Design Award It is the oldest design award in the world. Created in 1950, it is organized annually by the Chicago Athenaeum Museum of Architecture and Design in Chicago, in collaboration with the European Center for Architecture, Art, Design and Urban Studies. The award honors the design and innovationthe sustainabilitycreativity, design ecologically responsible. Major brands such as Ferrari, Nasa, Apple, received this award, as well as the best architects and designers worldwide.
How were your beginnings in the design and development of the brand?
I started designing kitchens when I was 22 years old, after seeing that there were no designer kitchens in the Argentine market. Normally, traditional white line kitchens were seen, in steel or white, and very rustic industrial kitchens. That is why I decided to turn the kitchen into an art object, creating the first brand in the country capable of competing in design and quality with high-end imported products.
The basis of all design is always to think about caring for the environment. Low consumption and high performance are the key points that I take into account when creating a new model. The global energy crisis leads us to reconsider designers and think about more ecological products.
Design over 180 products over 13 years. Every 4 years I seek to renew the line, generating trends, with the search for new materials and shapes. Always go to the forefront. I am convinced that the industry must renew itself in all its aspects in order to progress.
Among the most outstanding designs I made are the Retro Style kitchen, with lines from the ’50s, and the Folium kitchen, winner of the first Good Design for best kitchen, with a mirrored design and heart-shaped knobs.
The designs gradually became known for being the kitchen brand chosen by personalities from entertainment, film, music and sports. Word of mouth among them managed to reach people, and design lovers come from all over Argentina and neighboring countries to the Luxor stores to look for their product.
What was initially a different design became a trend, and many well-known brands were encouraged to leave the design structure that they had been maintaining since the 1980s.
What does Luxor Gas offer its public?
Luxor is a brand that began as a company dedicated to the development of gastronomic products, from engineering to design. When we set out to create our own articles, we did so thinking of being the first company that can develop differentiated and quality designs. Each design is original, from its shape and color to the materials used.
Luxor Gas products are chosen by those who are looking for something different.
We have limited production per month, a wide variety of designs and dedicated quality control.
We are the only brand in large kitchens to have ENARGAS approval for domestic use, and this is because we think about low consumption and user safety.
What is the trading system they use?
When thinking of a different brand, one thinks of a more dedicated and exclusive commercial system. We have two main points of sale, Rosario and Recolte, where customers can learn about all the products, take the time to choose the design that best suits the kitchen they are developing, and even test the quality of operation in person.
We do not work with appliance chains, because we seek to give better service to the user.
What novelties do you have in design?
This year the new Royal line is launched, an English-style design, worked with bronze, copper and steel finishes. It is a very delicate product, and personalized to suit the client. Very low consumption, with a surrounding heat oven similar to French bakery ovens. This product competes in design competitions in Italy, Germany and North America.
Contact information:
Commercial information
Recoleta Showroom: Arenales 1157 – phone +54 9 1160133030
Showroom Rosario: Spain 945 – telephone +54 9 3413495011
Instagram: @luxor.gas
Online store: www.tiendaluxorgas.com
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by CEDOC