Marc O’Polo is expanding his sports commitment and, in addition to football, now also focuses on basketball and mountain biking: After successfully sponsoring the DFL Super Cup between the German champions of the Bundesliga and the DFB Cup winner, Marc O’Polo is now also become official partner of the German Basketball Federation for the FIBA EuroBasket 2022.
The European Men’s Basketball Championship will take place from September 1st to 18th, with the main venues in Cologne and Berlin and the preliminary round games in Milan, Prague and Tbilisi. The aim of the commitment is to increase the range and awareness of the brand at home and abroad – especially in the area of men’s clothing. In addition to expanding into other European markets such as Italy, Spain, Greece and Denmark, the company is also expanding into Canada and North America.
“We are very pleased to be the official partner of FIBA EuroBasket 2022, which started yesterday, and to support a sporting event that has great importance and appeal not only for Europe but also internationally. We keep our fingers crossed for the German national team and wish all teams a great tournament full of sportsmanship and fairness,” says Maximilian Böck, Managing Director Marc O’Polo.
Marc O’Polo Denim will also be a sports sponsor in the 2022 HW season to increase awareness and reach of MO’PD. The sponsoring partner will be the Red Bull District Ride, a slopestyle mountain bike race that will be held in Nuremberg’s old town from September 2nd to 3rd. to start.