Change of management at S.Oliver. Managing Director Claus-Dietrich Lahrs is leaving the fashion company after three years.
Lahrs took over as CEO, which founder Bernd Freier resigned after 50 years. At that time, the question of successor planning finally seemed settled. Now a new management team is to be announced promptly, S.Oliver announced on Tuesday. The Rottendorfer group did not provide more detailed information about the background to the change in management.
Off for the former hope
When he started, great hopes were attached to the former Hugo Boss managing director Lahrs in view of the upheavals in the fashion world. “I am therefore particularly pleased that I have succeeded in winning Claus-Dietrich Lahrs, an extremely experienced and respected personality in the international fashion industry, to manage my company,” commented founder Bernd Freier on the personnel situation back in October 2019. Lahrs should “set the course for the sustainable growth of the S.Oliver Group in this dynamic market environment.”
In the message on Tuesday, S.Oliver sounds much more sober. As managing director, Lahrs was responsible, among other things, for the construction of a new central warehouse to optimize the logistics processes in Dettelbach, according to the comparatively brief statement.
With Lahrs, the group loses a manager who is recognized in the international fashion industry. Before his time in Rottendorf, the manager worked on an international level and in the luxury market, first at Louis Vuitton and then at Christian Dior, before he was the managing director of Hugo Boss AG from 2008 to 2016 was involved in the globalization of the brand and the consistent verticalization of the business model. After his time at Hugo Boss, the manager worked for three years as managing director of the Italian Bottega Veneta Group.