Louis Vuitton sends football stars into a duel

Lionel Messi vs Cristiano Ronaldo – who is the best footballer? A rivalry that has occupied the football world for years and is even featured on its own website. Matching the start of the World Cup in Qatar, where Ronaldo is playing with Portugal and Messi with Argentina, Louis Vuitton has made the two superstars the faces of its current campaign.

The pair will meet off the pitch in the brand’s campaign ‘Victory is a State of Mind,’ the French fashion house announced on Monday. Photographer Annie Leibovitz captured Ronaldo and Messi playing chess on top of a Louis Vuitton suitcase.

The campaign follows a spread from 2010 where football legends Pelé, Maradona and Zinedine Zidane were the faces of the LVMH subsidiary.

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