L’Oréal’s data collection strategy



Study: L’Oréal’s data collection strategy

















White Papers > Marketing > Study: L’Oréal’s data collection strategy

Discover the actions and tools implemented by the world leader in beauty.

By Qualification
French language

In this case study published by Qualifio, you will discover the data collection strategy implemented by L’Oréal.

On the program of this study:

  • L’Oréal EMEA: a data collection strategy that pays off
  • A data collection program deployed in all European countries
  • Teamwork from onboarding to implementation
  • Data collection, hand in hand with data quality and segmentation
  • Customer engagement at the heart of their strategy

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