Josh Vaughan is Icebreaker’s new General Manager for Europe, Middle East and Africa (EMEA).
He reports directly to Jan van Mossevelde, Global President at Icebreaker, the US clothing group VF Corporation, which owns the outdoor brand, announced on Thursday.
“Josh has been with Icebreaker for over a decade and in that time has achieved outstanding results on every single continent the brand operates on,” said Van Mossevelde. “He doesn’t just embody what it means to be a natural adventurer , but he is also a great leader and a true philanthropist. We are delighted that he will lead our team in EMEA.”
Vaughan is based out of the EMEA headquarters in Stabio, Switzerland, where he worked for his previous position as Sales Director EMEA. He has been with VF Corporation since 2012 and has held various sales positions including Director of Wholesale Sales in North America and Head of Sales and Retail in Australia.
“I am delighted to take on the role of EMEA General Manager and proud to work for a brand that is truly pioneering the sustainable production of natural performance apparel,” said Vaughan. Working with an incredible team of talented people who are passionate about icebreaker’s mission to create a healthier and more sustainable future for our planet.”