Jenny Fleischer will take over the management of the Tengelmann subsidiary Babymarkt.de from May
She succeeds Bastian Siebers, who is leaving the online retailer for children’s and baby products “by mutual consent,” said the Tengelmann Group, which also owns the textile discounter Kik, on Monday.
Fleischer comes to Babymarkt.de from the orthopedic technology manufacturer Ottobock, where she was most recently Head of Marketing. Before that she worked for consumer goods manufacturers such as Bayer Consumer Health, Beiersdorf and Tchibo. She has over 20 years of experience in marketing and business functions.
“During our discussions, Jenny Fleischer convinced me with her experience and holistic digital expertise. We are certain that we will be able to successfully implement the next phase of the company’s development with Ms. Fleischer,” said Tengelmann Managing Director Christian Haub. “After we took over the minority stake in Babymarkt.de from Crosslantic at the end of last year, we can now continue on our growth course with an increased focus on profitability.”