The British retail group JD Sports Fashion Plc presented its current growth plans for the next five years at an investor meeting on Thursday. Accordingly, the company is aiming for double-digit sales growth and double-digit market shares in “key markets”.
A core element of the strategy is high investment in new branches. The company announced that it intends to invest a total of 500 to 600 million British pounds (562 to 674 million euros) annually. Fifty to sixty percent of this is earmarked for space expansion. The retailer said it plans to open 250 to 350 new JD stores each year. The focus is on currently “underserved markets”.
“Based on our existing strong position and attractive long-term market dynamics, we see significant growth opportunities through JD’s international expansion, particularly in the US and Europe,” CEO Régis Schultz said in a statement. The expansion of the omnichannel business and strategic partnerships with well-known brands as well as investments in technology and data analysis are also planned.
