Isdin SI-NAILS by Isdin: the stick for healthy and strong nails

THEThe iODonna Instagram team took part in the one-day event organized by ISDINa leader in dermocosmetics for 47 years, in collaboration with the nail artist Isabella Franchi (@unghiedellamadonna)which also saw Carlotta Rubaltelli and Giulia Peditto as special guests.

#ManicureNoManicure with Isdin and @unghiedellamadonna

In Milan, in a bright and total white loft, ISDIN and Isabella Franchi have created a real full immersion in the world of nail art and manicure, creating a creative and smart nail art. Perfect for protecting and improving the appearance of nails and cuticles, but without neglecting the creative aspect, thanks to pastel-colored miniature designs, perfect for spring 2023.

The famous nail artist Isabella Franchi acts as a guide, who tells us how she began to take her first steps: “I fell in love with nail art when I lived in London, a few years ago, and when I returned to Italy I decided to approach this profession starting to design my own nails because I could not find someone who did what I wanted. Thus a passion was born: I realized that painting miniatures on my nails was something I found very relaxing. I soon decided to take the plunge and change my career, to embark on this new path”.

We have also discovered how to take care of our nails, taking care of them without neglecting the aesthetic factor. In fact, Isabella has created a capsule collection #manicurenomanicure perfect for spring: daisies, colorful flowers, smiles and, for those who prefer to stick to a more sober style, minimal lines: all trends for Spring Summer 2023. The aim is simple: leave most of the nail surface bare so you can apply ISDIN SI-NAILS, to strengthen and promote the growth of our nails. How to make these little nail art works? “After applying the product to nails and cuticles to hydrate them, choose the color and use a fine-tipped brush to create precision decorations. Instead, equip yourself with an empty biro or a toothpick for the circular elements”. Steady hand and the game is done, many drawings will decorate the nails, which will become healthier and stronger.

Perfect hands


Having perfect hands is a desire of many girls, but it is often not easy to take care of your nails. Everyday life, work and sometimes lack of attention inevitably lead to ruining the manicure.

Being able to spend time with @ Nails of the Madonna, we take the opportunity to get some advice: “Use gloves for housework, in this way we protect nails and hands, preventing them from getting damaged. If the nail is healthy, strong and doesn’t flake, the polish will last longer. Last tip: moisturize both nails and cuticles very well.” the expert suggests.

One way to always have well-groomed hands is also to have the right tools such as ISDIN SI-NAILS, a strengthener that improves the expression of keratin, cationic hyaluronic acid and silicon, specially designed to protect and improve the appearance of nails and cuticles, giving an all-natural beauty. Simple to use, in just a few gestures and in just 14 days you can notice stronger and healthier nails.

Trendy colors for Spring 2023

In a full day dedicated to nails with a nail artist like Isabella Franchi and super cool girls like Carlotta and Giulia, we couldn’t help but talk about colors. Carlotta is an always smiling woman who loves colors, you can tell from her look which has a geranium blouse as a key piece. For the Content Creator, nails must always be short, well-groomed and natural but in spring it cannot resist colors such as green, white and yellow, true must-haves of the season. Giulia is a yoga teacher in her life, she loves short and well-finished nails. She sporty but trendy girl she pays special attention to Spring 2023 trends mentioning the metallic colors, seen on the hands of many models on the spring walks, jeans and lilac, a color that this season will occupy an important place in our wardrobe and – why not – even on our nails. Those who deal with manicures in life will certainly be able to suggest some trends to try, Isabella chooses nude, pastel colors as colorswith a particular preference for aqua green, and the classic black, always elegant.

To relive the day, watch the video:

Isdin and @unghiedellamadonna, discovering the SS 2023 manicure trends

Isdin and @unghiedellamadonna, discovering the SS 2023 manicure trends

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