(Inter)national media put King’s Day in the spotlight | 1Limburg

With the media attention for King’s Day in Maastricht, our provincial capital was put in the spotlight on Wednesday, according to a tour of L1. “The Oranges were really part of the city.”

It has already become clear that it is not easy to record what King’s Day will yield. However, one thing is certain, the municipality knew: advertising for the city exceeds all investments.

Also read: Yield of King’s Day cannot be expressed in numbers’

Millions of viewers
And it shows: nationwide on Wednesday about two million people watched the tour of the royal family through Maastricht. A whole lot of ears heard the warm words that King Willem-Alexander and his relatives had to say about the city during his speech of thanks at the Vrijthof. For example, he said “Live Maastricht, Maastricht is alive.”

That Maastricht is alive was also apparent from the images in the media. The television broadcast as well as the photo collages and videos that appeared in various places portray the provincial capital as a beautiful, but above all a pleasant city.

‘Extremely cozy’
so calls RTL Boulevard makes the city ‘beautiful’, ‘musical’ and ‘extremely cosy’. Unlike previous editions, according to royalty expert Jeroen Snel, the place was ‘truly their city’. “In the past they sometimes visited other cities and you felt that they were guests for a while. But here they were really part of Maastricht.”

Also The Telegraph focused on the conviviality of the city, and spoke of a ‘royal welcome’.

cheating
The Limburg capital was linked in the media to the Burgundian side of the royal family. For example, during the performance of André Rieu and the Johann Strauss Orchestra on the Onze Lieve Vrouwe Square, the royal relatives settled down on the terrace and hooked up their arms to cheat. Among other things, the
NOS talked about the ‘shining king’.

Typically Limburgish, and that did not go unnoticed. Images of King Willem-Alexander at the bar with the herbal bitters ‘Elske’ and Princess Alexia who helps bake pies were also reviewed on Wednesday.

Abroad
In addition, foreign media also paid attention to the thoroughly Dutch phenomenon of King’s Day. It is less about the city, but all the more about the cordiality of the royal family, according to a tour of L1. Belgian and German media, among others, cite the celebration. This is how the German headline
Mirror an article with a photo of King Willem-Alexander raising his Elske. And the King’s Day news even reached Spain

It is not surprising that foreign media are paying attention to the event. For example, deputy editor-in-chief and royalty reporter of the German website BUNTE Charlot Brutscher previously told L1 that Germans, for example, love the royal family for their cordiality. Our eastern neighbors also feel a connection with the family through their German roots.

Also read: ‘Orange-minded Germans follow King’s Day closely’

less positive
However, the media is not fully satisfied with the royal family, as it turns out after King’s Day in Maastricht. That’s how it gets NRC Limburg as the province that is least fond of King Willem-Alexander. RTL Nieuws also reminds the public that only 39 percent of Limburgers have confidence in the king.

Foreign media also take the same approach. So placed The morningfrom Belgium, the photo of Willem-Alexander raising the glass with a joking head.

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