How to pay in installments online: BNPL shopping services

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La bag of dreams in the wishlist, those shoes for too long (alone) in the cart. There is often only one problem: the huge expense that “weighs” on the account. An obstacle to shopping, and promises to be solved by online payment services in installments BNPL – Buy Now Pay Later. Those who are fans of fashion e-commerce (and not only) will have already spotted some logos just under the price of the object of desire. Klarna, Clearpay, Scalapaynow also PayPal: but what exactly are they? And above all, how do they work?

The Klarna app, launched in Italy in February 2022 (Photo: Klarna).

How to pay in installments online, without interest

The Buy Now Pay Later (literally, Buy Now Pay Later) is a form of deferred payment online that allows you to buy with one click by dividing the amount into installments of variable numbers (from 3 to 5, depending on the service). The advantage over traditional financing? It does not require a paycheck and is generally interest-free. All you need is a web payment enabled credit card. Which partner sites do they rely on? they range from fashion, to airline tickets, to beauty, to technology, to food. Some players allow you to use the service even in physical stores.

How does it work? The transaction is divided into two phases. At the time of purchase on the e-commerce that offers the service, clicking on the button opens a page that guides you to the first charge, made immediately. Subsequent installments are calculated automatically and deducted every 30 or 14 days from the card.

Beware of…

Items to pay attention to before indulging in unbridled shopping: first of all, check if the site provides details penalties in case of non-debit due to lack of available funds. Additionally, some require a roof maximum or minimum expenditure; and the policy of made is at the discretion of the e-shop on which the purchase is made.

The latest in BNPL: the Klarna app and Paypal

In 2022, the use of BNPL services is set to grow. Accomplices the latest news which further simplify the process of how to pay in installments online: the focus shifts from the brand’s e-commerce directly to the payment method. Smooth shopping: in particular, Klarnathe Swedish player born in 2005 and available in Italy from 2020, presents an integrated all-in-one app for iOS and Android that allows you to shop with deferred payment in 3 interest-free installments in any store, regardless of whether they are directly partners. This is made possible thanks to the introduction of a disposable paper which is created at the time of purchase in the app and allows transparent and flexible payments. Not only that: the application allows you to monitor transactions and shipments, unlock offers, price reduction notifications and receive dedicated shopping suggestions based on your favorite stores. Coming soon, Fidelity card and live shopping events.

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As of February 2022, PayPal allows payments between 30 and 2000 euros to be paid in 3 interest-free installments, even in Italy. Just choose it at the checkout on the chosen e-commerce, log in and select the service. The request is analyzed in real time, and the shopping is covered by the purchase protection program.

Clearpay, Scalapay for fashion purchases (and more)

ClearPayknown as Afterpay outside the‘Europe, has arrived in Italy in March 2021. Over 100,000 fashion and non-fashion retailers have chosen it: buyers are provided with four installments every 14 days, without interest.
Scalapay is the only all-Italian reality of BNPL. Born in 2019, it has recently partnered with Fashion Roombecoming the official partner of the fashion week until 2023. Collaboration apart, the service allows you to purchase goods and services on e-commerce or in-store allowing buyers to receive the products immediately but deferring the amount in 3 or 4 solutions (or entirely after 14 days) without interest. The service has over 3,000 partner fashion brands (to name a few: Calzedonia, Moschino, Twinset, MSGM, Luisa Spagnoli, Liu Jo).

BNPL, the allies for guilt-free shopping

“Consumers today want simplicity – switching between apps is something they find frustrating. With the introduction of the Klarna app, we help them save time and money and give them greater control of their finances “explains the 35-year-old former PoliMi management engineer. Francesco Passone – Head of southern Europe of Klarna. “People are looking for ever more accessible ways to get things or experiences, regardless of their economic status, they want to feel light. With Scalapay we transform what is often the most unpleasant moment in the purchasing process, the payment, into something pleasant “, he says Simone Mancini, CEO of Scalapay. Have they succeeded? Klarna’s more than 100 million globally active users speak for themselves. Since the world began, Is the customer always right…

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