Do you have at least five years of professional experience and want to improve your skills on the subject of digital transformation and data? The Certificate Driving Digital Transformation proposed by emlyon business school in Paris and Lyon should arouse your curiosity. This 11-day training course, eligible for the Personal Training Account, offers an action-centered pedagogical approach. Professionals who participate are mentored, work in project mode, and benefit from sharing time for peer learning, in order to test, build and pilot a data-driven project.
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Training to better manage digital transformation projects using data
Some companies find it difficult to change their business model. While most organizations have understood that digital transformation is a factor of competitiveness, its implementation remains tricky. This is the opinion shared by Sylvain Laffont, Operations Director of XEFI who precisely participated to the Certificate Driving Digital Transformation ofemlyon business school in 2021.
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According to him, ” the recent pandemic crisis has shown that companies can accelerate digitalization processes when necessary. The important thing is to do, to learn as you go, and to focus on things that are relatively simple to do but which will allow you to create value quickly. “. Over the years, digital transformation has become a central element for companies. It redesigns the business model and reshuffles the cards. According to Sylvain, it must be at the service of customers, but also of society and its employees “.
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Objective: gain digital maturity and develop a data-driven vision
With this training, emlyon supports leaders, managers or entrepreneurs who create consulting firms and wish to provide specific expertise. For Valéry Merminod, Affiliate Professor in Digital Transformation and Director of the Piloting Digital Transformation program, the spectrum is even much broader and the certificate is not limited to leaders. According to him, the training is also intended for all people, both internal and external to the company, in charge of a digital transformation project.
Professionals who decide to take part in this training are supported by speakers who help them structure, design and lead their digital transformation project by activating the data lever. They thus have a roadmap, a concrete action plan. The teacher clarifies that participants learn to diagnose digital maturity, identify bottlenecks in organizations and build a collective dynamic “.
For this training, two staggered start times are offered by emlyon business school: November 16, 2022 in Lyon and December 7, 2022 in Paris. It is already possible to register.