how to boost your e-commerce turnover with Live Shopping?

Live Shopping is clearly the new e-commerce trend that is attracting consumers. For several months, more and more brands have been developing this format to attract a new target and boost their sales. The advent of digital and social networks allow the democratization of this new format which consists of organizing video sessions during which companies present and market a selection of products.

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A webinar to understand everything about Live Shopping

Agorapulse, the leading French tool in the management of social networks, gives you an appointment for a webinar with a company specializing in Live Shopping: Caast. This Live Commerce solution allows e-commerce brands and marketplaces to humanize their customer experience.

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During this webinar, Antoine Leclercq, CEO of Caast and Pierre Seillier, Head of Marketing France at Agorapulse, will give you valuable advice for implementing a Live Shopping strategy.

REGISTER FOR THE WEBINARIn 2022, Live allows e-merchants to digitize commercial animation with the aim of increasing online sales. During this webinar, you will also discover that thanks to the replay, your prospects and customers will have access to lasting content that allows consultation once the live is over. Today, Caast’s solution is used by the main French e-tailers, namely: Carrefour, Fnac, Cdiscount, Cultura, Boulanger and Sephora.

Agorapulse invites you to meet on April 20 at 11:30 a.m.

First practiced in China, Live Shopping quickly appeared in the strategy of Western retailers, particularly in Europe. On the agenda for this webinar:

  • What does it mean to do Live Shopping?
  • Examples of successful brands
  • The impact of Live Shopping on sales
  • The keys to a successful live performance
  • How to use influencers well with Live Shopping?
  • What social networks should you position yourself on?

Beyond the perceptible direct impact on sales, this new format also allows brands to forge a stronger bond with their communities. As you will discover during this webinar, this type of format is generally disseminated on social networks. Those most popular for Live Shopping are Twitch, YouTube, Instagram and TikTok. Some platforms even offer directly integrated shopping features. Live Shopping is a very promising format for brands. If you want to integrate this brick into your marketing strategy, consider registering for the Agorapulse webinar.

REGISTER FOR THE WEBINAR

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