That times have changed is nothing new. That everything is enhanced and therefore amplified, either. A long time ago the Pride March stopped being a group of excluded people making noise and asking for their rights once a year on the route that connects the Plaza de Mayo with Plaza del Congreso, to become the annual day par excellence where diversities , especially LGBTIQ+, celebrate their social, legal and political advances. And what was once a start of activities with Carlos Jáuregui giving a speech between philosophical and utopian for a few, Today it is Moria Casán haranguing more than 1.7 million people and a closing at full volume with the music of Natalia Oreiro.
Of course, many rights gained seemed already naturalized, but the advance of the extreme right in Argentina in the last two national elections forced the struggle to be reactivated. So, what better than the media’s references to redefine the values of the different groups. Thus, the presence of celebrities in full swing becomes essential, to the point of elevating them to the category of heroes in many cases.
Nac & Pop. Gay icon par excellence for more than four decades, Moria Casán is the celebrity who never misses an opportunity to profess her thoughts. And in reference to the feeling of fear and anguish that hovered over the square, “La One” tried to calm the waters: “There are going to be many more marches, these rights cannot be lost. We must always think about ourselves, good energy, inclusion, love”. Self-considered as “the fucking oldest in Argentina, with a lot of pride”, Casán shared the poster with two other labels from the LGBTIQ+ movement such as Florencia de la V and Stefy Xipolitakiswho rode at full speed in Jean Paul Gaultier’s truck, the same one that transported the Argentine team that won the World Cup, but this time decorated with heart-shaped balloons and matching fans.
Among the many celebrities who attended the March, the one who did not go unnoticed was Nazarena Velez, who did not stop taking photos with those present and waving his multicolored flag. Diego Frenkel and Angela Torres with their respective shows they also ignited an audience that they found in Flor Jazmín Peña, Evelyn Botto and Lizardo Ponce to his most earthly heroes.
For some, the presence of celebrities in the March trivializes the struggle; for others, power. Consulted by NEWS, Franco Torchia infers: “I celebrate the overall growth of the Pride March year after year. And this increase inevitably includes familiar faces.” And he adds: “The fact that there are public figures at this time where the discursive attack against feminism and sexual diversity is so brutal adds and provides support.. Knowing that their presence puts them at risk of violence on social networks and that this harms them personally and commercially. But All the celebrities who join, in conclusion, help to counteract certain leaders of La Libertad Avanza such as Agustín Romo and Benegas Lynch Jr., who have already spoken out in favor of the repeal of the Gender Identity Law, among others who want to leave without effect”.
Another celebrity who had her standout moment was the singer “The Joaqui”. Her show moved everyone present, but it was her life confession that automatically made it a trend: “I always felt discriminated against. There are people who suffered a lot in their lives because they felt like they were being taken from another well. And for minorities like me, being with people who feel the same way is super rewarding.”. About his presentation, Juan Sixto, the DJ of “La Cañona”a bus belonging to the ATE Nacional group, commented to NOTICIAS: “The show that ‘La Joaqui’ gave shows that when minorities are given a place to express themselves, they are moved. Today she is the symbol of street girls and making art with that is a very important act of social demand. It is the advance of the laburantas, the success of feminism at its maximum expression”.
Favorite villain. The thirty-second edition of the Pride March had a common public enemy, Javier Milei. Pointed out in all sectors with posters alluding to his reckless ascent, throughout the human tide legends such as “Milei hates us”, “Milei is not My Law” and “Dame Massa”.
The closing of the day was for Natalia Oreiro, who with a look like the queen of the Gualeguaychú carnival surprised everyone and gave more identity to the crowd. The cameras of the country and the world focused on how the former “Muñeca Brava” He did not skimp on songs that motivated us to raise the flag of freedom higher than ever.
