milano blossoms this week with Outside Orticolalooking forward to the appointment with Orticola from 11 to 14 May at the Indro Montanelli Gardens, walking around the city it will be impossible not to notice the invasion of blooms even in the shops in the centre. They will be 26 places: among museums, vegetable gardens, villas and gardens and with 39 shops set up by 27 floral designers in which the passion for flowers and plants will be extended to the whole city of Milan.
Flower exhibitions
The photographic exhibition dedicated to flowers photographed as “creatures” in which their extreme beauty is shattered by their own fatal transience is already open to the public. Is called “Beloved Flowers 2023” by Mario Carrieri on display at Galleries of Italy.
In Carrieri’s shots, i flowers-actors play the tragedy of the fragility of beauty. A selection of very large images, some of which are on display to the public for the first time, represents an opportunity to learn about the artistic research that Mario Carrieri (Milan, 1932), a well-known Milanese photographer, has dedicated for over forty years to the theme of “tragic of human existence”.
But the Luigi Rovati Foundation, the Fashion Costume Image Museum at Palazzo Morando, the Boschi Di Stefano House Museum, the Risorgimento Museum at Palazzo Moriggia, the Pac and the Natural History Museum, as well as Salamon Fine Art with the exhibition “Fruit trees” and theTintorio garden in via Nervesa with a guided tour. And then also the Castello Sforzesco, the Gallery of Modern Art, Gallerie d’Italia, the Bagatti Valsecchi Museum, the MuBa, the Aurelia Josz Botanical Museum, the Mudec, the 20th century museum, the Leonardo da Vinci National Museum of Science and Technology, the Poldi Pezzoli Museum, the Brera Botanical Garden, the Royal Palace and the Triennale.
Flowery villas
Also this year the villas of Lake Como, Villa Carlotta in Tremezzina, Villa Melzi d’Eril in Bellagio, Villa Monastero in Varenna and the Miradolo Castle in Pinerolo (To) they open their gardens to Orticola’s visitors with exhibitions, sensory journeys and historical-cultural walks and, for the second year, the Shared gardens in via Padova welcome young and old with free meetings and activities.
Shop windows to photograph
The floral arrangements around the city become the protagonists of the most colorful city contest of the year. From 11 to 13 May everyone can choose their favorite showcase in two ways: by taking a photo of the showcase you like best and publishing it in a post on Instagram with the hashtag #fuoriorticola2023 or vote, based on your personal liking, for your favorite photo directly from the gallery visible on www.orticola.org.
The winners will be announced Social Award for the most voted showcase on Instagram And Gallery Award for the one with the most votes on the site. And a prize will also be awarded by the Style Jury of the Horticultural Exhibition-Market.
The award ceremony for the most voted showcases is scheduled, for the second consecutive year, Sunday 14 May 2023 at 5 pm at the Orticola pavilion at the exhibition-market.
Gardens to listen to
FuoriOrticola this year presents a “little big” novelty: “The voice of Orticola“, a series of podcast, lasting a few minutes, to learn about botanical curiosities and insights into figurative art. Just as FuoriOrticola is a series of widespread events, so the podcast is a story spread throughout the city that involves museums, exhibitions, gardens, kitchen gardens, shops and floral designers who give voice to their creativity.
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