South Korea-based apparel retailer Fila Holdings Corporation has promoted Todd Klein to the newly created position of Global Brand President of the Fila brand.
Klein, who has been heading Fila’s US subsidiary for a year, will in future take on responsibility for all of the label’s business activities, including global product and marketing strategies, in addition to his previous tasks, the company announced. He will also join the board of directors of the subsidiary Fila Luxembourg, which holds the trademark rights for all global markets except China, Hong Kong and Macau. The label’s China business has been operated by the sporting goods group Anta Sports since 2009.
The company described the creation of the new position as a “significant milestone” in the 113-year history of the sportswear specialist, which was founded in Italy in 1911. As Global Brand President, Klein will “strengthen and unify” the label’s global presence and appearance in the future and thus ensure “a comprehensive and better customer experience,” explained the clothing provider. He should also continue to promote “investment in innovations”.