The Hamburg label Fassbender opens its first pop-up store. Which place would be better suited for this than the Hanseatic home of the label? Fassbender announced on Tuesday that the temporary area is in Hamburg, where the studio is also located. In addition to shopping, customers can also look over the shoulder of designer Christina Fassbender at work.
“For me, letting people participate in our creative process is the modern form of retail. You get to exchange ideas, have conversations, can enrich each other and go shopping at the same time,” said Fassbender.
The studio and pop-up store can be found at Alter Wall 12 in Hamburg. Customers can shop there from Wednesday to Friday between 11 a.m. and 7 p.m. until the end of the year.