95 percent of cases of breast cancer It has a chance of being completely cured if it is controlled in time. AND breast self-examination can the first step to detect it.
That is the central idea of the campaign that the Dr. Enrique Rossi Foundation and Center carries out every year, to make women aware of the importance of undergoing the studies recommended by doctorsevery year from the age of 40.
In 2023, the slogan is “Undertake, have the initiative, leave fears aside” and for that, groups of women were called, recognized for their projects and undertakings, in different social fields. They were all photographed by important photographers, posing with a heart made by the artist Ezequiel Wasserman. This symbol represents solidarity between women, the support that means having the strength of love. The work was made with polyurethane foam, wood, silicone, stones and gibre, mounted on an aluminum base.
The entrepreneurs who participated in the campaign were Amalia Amoedo, photographed by Christian Beliera; Margarita Barrientos, portrayed by Alejandro Calderone Caviglia; Inés Bertón by Ioana Menendez, Milagros Brito by Federico de Bartolo, Adriana Costantini by Juan Villagran, Elina Costantini by Tadeo Jones, Analia Maiorana by Matías Salgado, Milagros Resta by Juan Villagrán, Camila Romano by Alejandro Palacios and Agustina Rossi by Tuti Gianakis.
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